Process

Seamus Buckley

The Brief

Seamus Buckley and Benjamin Lehv
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Office life is the central environment of corporate America. Many Americans work in an office, but only some have time to go to the gym or go for a run. People make excuses about their workload and logistics. New studies have shown that a sedentary office life can lead to cardiovascular disease, depression, obesity, and death. While the idea of an office lifestyle begins to threaten and frighten the lives of American workers, we have sought to make the process from work to workout easier. The Smart Shoe would allow office workers to go from wearing dress shoes to athletic shoes in seconds without having to undo your laces! The flexible midsole connects the outsole using snapback connections between the soles. The shoe also allows for the user to save money and travel space as they don't have to buy or pack two pairs of shoes. The Smart Shoe aims to create athletic and business success by providing customers with a frugal comfortable, and expedient way to make their life easier!