Thesis Statement
ACT-cessories is an accessories company that is based around and supports reproductive rights in America. We designed a range of items; necklaces, bracelets, handbags, and pins for reproductive rights as well as an informational website for our users to shop and interact with. The products range from subtle to bold in their outright support of reproductive rights. The website has a plethora of resources from educational site, to donation links, to organization and volunteer opportunities. Our passion for this project came from the leaked draft opinion and eventual overturning of Supreme Court Roe V. Wade. This egregious disregard of human rights inspired a need for education and action. Our user base is targeted towards teenagers and young adults with uteruses who want to support nationwide organizations for reproductive justice.
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ACT-cessories is an accessories line created in support of Reproductive Rights. The line has many products; bracelets, bags, earrings, and necklaces. The products range in their statements, from subtle pieces with corresponding colors, to bold pieces that declare the users beliefs in bodily autonomy. Along with a range of products, ACT-cessories' online store is also a forum for our clients to educate themselves further about their rights, options, and anything else relating to Reproductive Rights. There are links to many different trustworthy organizations for users to explore, donate to, and volunteer with.
Emerson's Brief:
ACT-cessories is an accessories line based around and in support of reproductive rights. The goal of this company is to bring awareness to reproductive justice and to help people become better informed individuals. ACT-cessories is a line of earrings, bags, bracelets, and necklaces. Along with these products, the company also has an immense website that can be used as an online shop, as well as an educational forum. The website has links and information about many different organizations that support reproductive justice and bodily autonomy.
After Roe V. Wade was overturned in 2022, it left many people feeling upset. The company was created out of a passion for bodily autonomy that was sparked from the Supreme Court decision. The target audience is teenagers and young adults of any gender. An important piece of ACT-cessories is the commitment to equality. Reproductive rights affect all genders and people with uteruses; it is not only a women's fight. The products also range in subtly so that people in every situation can support this cause. Whether the products boldly state the user's pro-choice beliefs or simply have colors that correspond with the cause, anyone is able and welcomed to wear the products. The goal is for the products to spark conversations, create awareness, and help further the fight for reproductive justice.